A typical timeline
- Week 1 — Discover and scope: goals, audience, sitemap and a timeline you can hold us to.
- Weeks 2–3 — Design and prototype: wireframes, then full designs you click through before any code.
- Weeks 3–5 — Build and integrate: development, forms, booking, payments, testing on every screen size.
- Week 5 — Launch: redirects from the old site, analytics, search-engine basics, then go live.
What makes it faster
- Content ready early — words, photos and logos.
- One decision-maker who can approve quickly.
- A clear list of must-have features (nice-to-haves can follow after launch).
What slows it down
- Waiting on content — the single most common delay.
- New features added halfway through.
- Online stores with many products or complex options.
- Moving a large old site with many pages to redirect.
Online stores and bigger sites
A store takes longer because every product, option, shipping rule and tax setting has to be right before you take a payment. Large catalogues, custom product builders or integrations with stock and accounting systems add weeks, not days.
Can it be done faster?
Yes, with a tight scope. Our most-booked package is a full redesign live in 30 days. The trick is deciding early and keeping launch focused — you can always add pages after you're live.
Written by the SquidInk USA team · Glendora, CA